What do we offer? (cooperation model)

We design the cooperation so that the content is both attractive to the audience and sales-oriented – showing results, process, and benefits.

• Products for content creation (barter / PR packages): We select products tailored to your specialization, e.g.:
  • Nails: tools and consumables for manicure/pedicure
  • Lashes: furniture and accessories for styling and extensions
  • Cosmetology: professional treatment cosmetics and accessories
  • Hairdressing: tools and workstation equipment
  • Salon equipment: selected furniture/devices (depending on creator profile and logistics conditions)
• Publishing your materials on ACTIVESHOP profiles: Your content becomes material for our social media.
• (Optional) Affiliation: discount code and/or commission: For selected creators, we additionally offer:
  • an individual discount code for followers,
  • commission-based settlement from sales (terms agreed individually).

What content do we need?

Pack openings, tutorials, reviews.

We most often order:

• UGC videos (15–45 s): tutorial, test, comparison, “pro tip”, “mistakes and solutions”
• Product/lifestyle photos: aesthetic shots at work/in a salon
• Stories set (3–7 slides): unboxing + first impressions + result/CTA
• Raw materials (optional): additional shots for ad creatives and reels

For equipment and furnishings, we especially value demonstrations of functions, ergonomics, stability, ease of cleaning, and working “on a client” (if possible and compliant with hygiene and privacy rules).

What does the recruitment process look like?

• Application: you submit an application (profile/portfolio links, specialization, formats, shipping details)
• Product selection and brief: we agree on topic, products, message, deadlines, and shot list
• Shipping: we ship products and provide labeling and claim guidelines
• Production and approval: you submit materials for technical review (quality, brief compliance)
• Publication: we publish on ACTIVESHOP profiles
• Evaluation and continuation: if the cooperation works well, we plan further packages/content series

Rights to use the content (important)

To effectively use UGC in marketing, we ask for a license to:

• publish on ACTIVESHOP social media channels,
• use on the website and in sales materials,
• (optional) use in paid campaigns as advertising creatives.

The scope of the license, duration, and fields of exploitation will be specified in the agreement/approved cooperation terms.

Transparency rules

We require compliance with rules for labeling advertising/product collaborations on platforms (e.g. “collaboration”, “product received”, etc.). We care about communication based on your real experience and honest recommendations.

Apply to the program

In your application, please include:

• first and last name / creator name,
• profile links (IG/TikTok/YouTube),
• specialization (nails / lashes / cosmetology / hairdressing / equipment),
• examples of 3–5 best projects (links),
• information on which formats you create (Reels/TikTok/photos/stories),
• city (optional) and shipping details (after cooperation approval).

Contact / application form:

[email protected]

FAQ

• Do I need to have a large number of followers?
  No. What matters is content quality, skills, and publishing consistency.
• Can I receive products tailored to my niche?
  Yes – we select packages individually based on specialization and content format.
• Can I be an ambassador and an affiliate at the same time?
  Yes – for selected creators, we combine UGC cooperation with a discount code and/or commission.
• When will I receive the next package?
  It depends on results and content quality. The best collaborations are run as recurring series.
• Is there a value limit for product selection?
  There is no value limit.